In 2014, the concept for the album came about when the British-based dance-pop boy band The Wanted began to part ways with each other on a hiatus, while Nathan himself decided that he wanted to pursue a solo career. In March 2015, Sykes debuted as a solo artist and released his first music video for the track, called More Than You'll Ever Know on Vevo. Sykes went on his first solo tour on 8 April 2015, which included six sold-out shows in the United Kingdom. Sykes announced via the app Periscope that his debut single would be called Kiss Me Quick. The single was released on 5 July 2015. On 21 May 2015, Sykes released his music video for his debut single Kiss Me Quick on Vevo. The song peaked at number 14 on the UK Singles Chart.
In October 2015, Sykes announced his second single, called Over and Over Again. The music video for the song was released in the UK on 28 October 2015. It was released worldwide on November 20, 2015. In March, 2016, it was announced that Sykes would support the girl group Little Mix on their Get Weird Tour. Sykes announced that his third single, called Give It Up, would be released on 13 May 2016. The music video for Give It Up was released on 27 April 2016, and was later banned from television after numerous scenes were deemed unsuitable for most audiences. On 26 July 2016, Sykes announced that his debut studio album would be called Unfinished Business, and would be released on 11 November 2016.